The Difference Between Marketing, Content And Social Media Strategy: A Guide For Language Businesses

Here’s the webinar we held with Edugo.ai entitled: “The Difference Between Marketing, Content And Social Media Strategy: A Guide For Language Businesses”.

Using the metaphor of a three-layered cake, we’ll show you how those three strategies are dependent on each other and how, in fact, uncomplicated it is to create such documents for your language business.

Let us show you how to bake that cake properly! 🍰

 
 

Timestamps

0:00 Introduction

4:40 Why do you need marketing, content and social media strategy as a small or medium business?

8:14 What is a MARKETING STRATEGY for language schools based on?

9:47 What does a MARKETING STRATEGY for education businesses include?

18:18 What is a CONTENT STRATEGY for education businesses based on?

18:38 What does a CONTENT STRATEGY for language schools include?

22:17 What is a SOCIAL MEDIA STRATEGY for education businesses based on?

22:27 What does a SOCIAL MEDIA STRATEGY for language schools include?

27:10 Realistic examples of implementing marketing strategies for a language business

30:08 What are platform-specific marketing strategies (Instagram strategy, Facebook strategy, LinkedIn strategy, etc.)?

30:51 Summary – Why is creating marketing strategies for a small or medium language business important?

34:43 Edugo.ai case study – from awareness to revenue

48:04 How do you balance the tension between creating a solid marketing strategy and testing various marketing solutions on the go?

 
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Would you like to get a one-page summary of the entire webinar?

Leave your name and email below, and we’ll send it straight to your inbox!

 
 

Save up to 4 hours a week on content creation and increase student enrollments!

We’ve created a powerful system for helping language school owners, marketers, and language tutors rapidly speed up their social media content creation process without:

  • creating a full, professional content strategy

  • facing creative blocks

  • feeling the need to copy their competitors

So if you want a crystal clear and predictable roadmap to help you get more students, look no further!

 

Would you like to work with us? 💪

Client Avatar

We’ll help you identify and describe your client so that creating any type of marketing materials will be a walk in the park.

Marketing Strategy

We’ll make sure that you have a forward-looking, sustainable map to achieve all of your business goals!

Content strategy

From conversation sparking social media posts and graphics to heart-warming, money-making emails - we’ll figure it all out!

 
 

Confused?

Book a free discovery call and get expert advice on your most burning marketing topic 😎

 
 

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Karolina Musielak

I’m a marketing, brand, business and strategy consultant. For over 10 years I was helping NGOs and small businesses to organize, promote and grow their companies. Currently, I help language schools for expats so that they can attract their dream customers, get sustainable revenue and introduce innovation to their offer and income streams.

https://karolinamusielak.com
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How to Increase the Success of Your Language School with Content Batching (A 7 Step Formula + a FREE Content Batching Guide)

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