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The Complete Guide to Creating a High Converting Website for your Language School
If you want your language school to succeed, a good website is a must have. Modern design and a neat and clear plan are important for making that positive first impression. You wouldn’t invite your students to a messy and cluttered space for classes. And you should approach your online space with the same care.
Here we explain how to create an effective website for a language school that brings in new students!
The Complete Guide to Getting Started with TikTok: TikTok Basics for Language Schools
TikTok is a new app that became popular among teenagers in recent years. This new sensation skyrocketed some young influencers’ careers and also found use for many content creators.
People quickly noticed the potential to use the platform to promote their businesses. But would it be useful for your language school’s marketing strategy? Let’s consider some pros and cons of the app.
The Complete Guide to Competitive Analysis for Language Schools
When you want to grow your business, you can’t ignore your competitive landscape. Whether you’re deciding on what courses to offer in your school, the pricing or marketing strategy, it is crucial to look around and find out what others in the industry are doing.
Competitive analysis allows you to figure out what are your strengths and areas to grow!
How To Create A Marketing Strategy For A Language School, How It Can Help You Strengthen Your Brand, Boost Enrollment, And More
Having a marketing strategy for your language school will help you avoid wasting money on random and ineffective marketing actions. It will also make it easier to control your social media and email marketing campaigns (aiming to achieve your sales goals).
You might think that creating a strategy is a lot of work, that you don’t have time for it right now and that you can just “wing it” for now. However – spending this additional time and energy on planning now will reap the benefits for you in the near future.
Keep reading to find out WHAT exactly is a marketing strategy, and HOW you can create one for your school! 🤓
How to Optimize Your Language School’s Website for SEO Success
SEO means Search Engine Optimization, and it is the process of improving the ranking of a website in search engine results. It means that by following some good practices (that we will teach you here 😉) you can get your content high on top on Google (or other platforms) when someone searches for a language school like yours!
This article covers the basics of SEO for language schools, so if you’re struggling to wrap your head around the whole idea – we’re here to help you out!
Accept the challenge! Adaptation and reinventing your school for the new market [PART 2]
The pandemic caused significant changes to the way we operate in various fields. But what it also brought is a whole range of OPPORTUNITIES.
What are the possible ways to use them and how to adapt to the changing market of language teaching for expats?
Let’s dig into it!
Adapt or cease to exist. Reinventing your school for the new market [PART 1]
Have you ever wondered why some companies, brands, or projects die when the big changes come, and others find themselves successful at the very same time? Obviously, it isn’t a matter of luck but of seeing opportunities in potential obstacles and of sensing the right timing for implementing new ideas.
It's all about ADAPTING your business.
Let’s discover what it takes to be successful in the adaptation of your school to the new market!